(Fayetteville, AR) -- University of Arkansas researchers a year after major food companies announced new advertising policies to combat childhood obesity, there have been no significant changes in television food advertisements that children view. The new report says, quote, "not only were unhealthy foods the most frequently advertised, but child-targeted commercials continued to employ the very production techniques and persuasive appeals that make it difficult for children to critically evaluate advertising." Bottom line, researchers say little changed in food and beverage advertising analyzed in the two years of ads sampled.
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