On Thursday, the organization unveiled a new logo, website and membership brochure as part of a larger effort to modernize its operation and increase communication for its more than 13,000 members.
Organizers say the re-brand is the result of of critical feedback from members and a desire to "be a best-in-class athletic foundation that supports student-athletes through satisfied and engaged members."
The new features also aim to modernize the Razorback Foundation for student-athletes, fans and members.
The Razorback Foundation, originally founded as the Razorback Scholarship Fund in the early 1970s, now supports the modern needs of 19 sport programs at the University of Arkansas including more than 460 student-athletes annually
You can take a look at the updated web design and features HERE.